• The 6 STEPPS to signing up more people, more often

    The 6 STEPPS to signing up more people, more often

    Kat is 35, lives on the Gold Coast, is a primary school teacher, dietitian, runs a yoga business, completes marathons, and she is even setting up a charity in Sierra Leone, which enables orphaned and vulnerable youth to go to the Sierra Leone Marathon each year. She says running, wellbeing, and the active world, as you might suspect, “is a huge part of my life". But in reality, if Kat was like many of us, she wouldn’t be moving much at all.

    That is because Kat has a condition that has caused her to collapse not once, but four times during running events. But she keeps coming back...

    Kat’s sto...

  • Running successful events in an unpredictable world

    Running successful events in an unpredictable world

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    Image supplied by Elite Energy. Captured by Korupt Vision.

    Despite the sports event industry being brought to a stand-still in 2020, there’s much to reflect and learn on. Sports events organisers were forced to implement new ways of managing events and engaging with participants – new ways that are likely to stick. We’ve learnt that we can’t predict what’s around the corner and that things can change overnight, which for the events industry, can be brutal.

    Now, over 12 months on from the peak of COVID-19, the sports events industry is picking itself up and getting on with it. Here we talk ab...

  • Case Study: Melbourne City Football School

    Case Study: Melbourne City Football School

    Our team analyse the success of the Melbourne City Football School in a case study to see how other event organisers can use this information to create other club youth academy programs in the future.

  • Return to Fun Runs - August Report

    Return to Fun Runs - August Report

    At the beginning of each month Register Now conducted a “Return to Fun Runs during COVID-19” survey to understand the general sentiment of the Australian running community. Click the article to view the full results from our August survey.

  • Get back on track with the ultimate virtual challenge

    Get back on track with the ultimate virtual challenge

    If you are lucky enough to be anywhere in Australia other than Melbourne right now, we sincerely hope you are making the most of your freedom to exercise outside. And if you live in Sydney, the team from NAB RunWest have developed the perfect challenge for you.

  • SSO Release

    SSO Release

    Register Now is pleased to announce that the SSO feature has now been deployed across our registration flow and platform, for all the details, dive on in!

  • Integrating charity partners to enhance your event!

    Integrating charity partners to enhance your event!

    So many of us in the events industry have been hit directly by the impact of the Coronavirus but spare a thought for the charity industry. For those that can, now is a really good time to reassess existing charity integration programs, events and campaigns. Take stock on what has worked and what hasn’t over the years and try to consider what success might look like in a time when events return.

  • Simple vs Single Sign On

    Simple vs Single Sign On

    As part of Register Now’s ongoing commitment to improving it’s platform, we are happy to announce a significant and exciting change coming to the platform in coming weeks. We have been busy over this shut down period with some major overhauls to the registration platform and this is the first of a series of updates going live over the next 8 weeks. We’re calling this release SSO.

  • 5 Instagram Story hacks to keep your community engaged!

    5 Instagram Story hacks to keep your community engaged!

    It seems like everyone is here to help with advice and tools amidst the COVID-19 crisis. And Facebook is certainly not one to miss an opportunity like this. They are all over it with the playbooks and guides. It does seem they are genuinely trying to give businesses some extra tips to enhance their organic social media activity right now. Here 5 Instagram story hacks event organisers can use to stay connected with their social communities at a time when their audience need it most.

  • Organic vs Paid Social Media

    Organic vs Paid Social Media

    In this piece, we explore the relationship between organic and paid social media, how to optimize posts to drive engagement and turn your followers into event evangelists! Most paid advertising is currently under review right now and organic content is king. . . Sensitivity is of the utmost importance of course with many clients pausing all together until they have a better idea of what the future holds. With all this shift to more organic content, we thought it was a good opportunity to debunk organic vs paid social activity. If you are an event or service that is non-essential right now, there is no reason to stop the social conversation completely, if you are planning on continuing to engage, you need to thoroughly review your content strategy.